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Why Every Influencer and Brand Needs a Written Contract, No Matter the Size of the Partnership
Digital marketing and social media promotion, collaborations between brands and influencers are becoming increasingly commonplace. Whether you are a flourishing social media star, an established brand, or a small business venturing into the world of influencer marketing, one rule remains constant: always secure a written agreement. A written contract is not just a formality—it is a key safeguard that protects all parties involved, regardless of the scale of partnership/ collaboration.
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